CARROTS
| Client Carrots Cooperation with Branigan Interactive , S-group TAPE design, illustration |
"Carrots" is the site for presenting local discounts available in the UK. TAPE created the "Carrots" web site design, logo and illustrations. Special offers and discounts are often irritating, so there was a need for a straightforward and logical design. The design concept comes from global folklore – a well known situation about the donkey and the carrot hanging just in front of his nose. The color-scheme repeats the color of the chosen vegetables. Sharply stylized page elements and clearly organized information helps user to guide users through the site. |
Tags: website, illustration, identity